by MPC R&D

10 April 2019

Technicolor Genesis at the TEC

Technicolor with the help of MPC Team recently gave a demo of the Genesis platform to The American Society of Cinematographers at the Technicolor Experience Center.

The first part of the Genesis demo featured the pre-production workflow, featuring a virtual tech scout. MPC artists created an internal sequence to demonstrate the use of Genesis on an intensive CG-intensive topic. The Speakeasy project is about a CG creature, who repeatedly tries to order a drink in a bar of the Prohibition era. The complete set contained period props and character and could be navigated in real-time using the Vive VR headsets.

According to Ryan Magid, MPC’s Virtual Art Department Supervisor, “My team had about a week to create all the needed 3D assets for the set and characters and then just a couple of hours to shoot the scene itself. We were able to create dozens of takes in that time all with the full, physical input of a director, cinematographer, mocap actor and an entire stage crew.”

Virtual Production Supervisor, Joe Henderson, showcases concept art developed by MPC’s own Art Department: a vintage speakeasy bar.


Genesis not only captures the raw motion capture and camera support encoder data, but also captures the frame-by-frame positions of every prop, light, virtual character, and camera within each take. The CG sequence generated during live action capture can then be continuously modified throughout the review. The process gives the creative team a much higher degree of agency and interactivity with the previs process, which is usually the responsibility of CG animators.

Directors, cinematographers, and production designers have the unique ability to immerse themselves within a virtual scene and plan their shots ahead of time, laying virtual cameras and set dressing before stepping onto a real-world set.


Genesis is a tool that offers filmmakers, director and their teams a production tool they are already used to, while allowing them to become more involved in the pre-production stages. Everything can also be done easily remotely, allowing several stakeholders to participate in this process. As immersive technologies such as virtual reality, mixed reality and augmented reality continue to mature, we’ll see new and innovative ways to integrate them into traditional filmmaking.

Roger van Helden utilizes a handheld virtual camera to capture CG character performance, puppeteered by motion capture performer Richard Dorton.


Virtual Production Supervisor, Joe Henderson, demonstrates virtual tech scouting and production design with the use of VR hardware, such as Vive headsets and handheld controllers.


According to MPC’s Head of Studio Kerry Shea, “We want to give directors, cinematographers and their crews the traditional production tools they’re accustomed to and involve them more creatively and directly in the pre-production process. Genesis shifts the major creative decisions much more forward into the production schedule.”


Check out the videos below to have a look at the Technicolor Experience Center and the exciting projects they have there.



This post contains excerpts taken from an article in American Cinematographer Magazine. You can read the full article here: Technicolor Genesis Virtual Production Platform